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What is included

Two things.
Fixed prices.
No fine print.


Get your digital foundation built once, properly. Then I manage your Google ranking every month so you keep growing without thinking about it.

The guarantee

See your homepage
before you pay a cent.

I'll build a real homepage mockup for your business. Your copy, your branding, your suburb. If you don't love it, walk away. No charge, no pressure, no hard feelings.

Get my free mockup

Website setup

Essential
$799once

For sole traders and side businesses who need a clean, fast, professional online presence without the bells and whistles.

  • Custom-coded site — the essentials, nothing more
  • Mobile-first design built to load fast and rank well
  • Google Business Profile created and verified
  • SEO foundations — meta tags, schema, sitemap submitted
  • Free homepage mockup before you pay anything
  • One round of revisions included
Choose Essential
Professional
$1,495once

For established small businesses who need a site that does the heavy lifting — ranking, converting, building credibility from the first visit.

  • Full multi-page site including portfolio and FAQ
  • Suburb-targeted copywriting written for your specific catchment
  • Everything in Essential, fully expanded
  • Local SEO schema and structured data baked in
  • Two rounds of revisions, no rush
  • 30 days post-launch support included
Choose Professional
Signature
$2,995once

For established businesses making a serious investment — the full deliverable, custom touches, and SEO baked in from day one.

  • Everything in Professional, expanded and refined
  • Custom illustration or hero animation, designed for your brand
  • Booking, e-commerce or quote calculator integration (Square, Stripe, Calendly)
  • Up to 12 pages including 3 to 5 suburb-targeted SEO landing pages
  • 3 months of Local SEO retainer included — $1,347 value
  • Priority build queue — 2-week turnaround guaranteed
  • Unlimited revisions during build, 90 days post-launch support
Choose Signature

Packages

Hosting
$99/month

For businesses who just need the site to stay live, secure, and trouble-free — no SEO, no growth work, no surprises.

  • Premium edge hosting with global CDN — pages served in under a second worldwide
  • 99.9% uptime monitored 24/7 — alerts triggered before customers notice
  • SSL certificate auto-renewed forever — browsers stay happy, site stays secure
  • Automated daily off-site backups, retained 30 days — instant rollback if anything breaks
  • DDoS protection and web application firewall — bots and attacks blocked at the edge
  • Spam filtering on contact forms — only real enquiries reach your inbox
Choose Hosting
Local SEO
$449/month

Solid local SEO foundations — what most Northern Beaches small businesses need to climb their suburb rankings and stay there.

  • Everything in Hosting included
  • Monthly keyword targeting — new search terms worked every month
  • Google Business Profile managed — twice-weekly posts and photo updates
  • Review monitoring with professional responses to every review
  • Local citations built across 30+ Australian directories
  • Plain-English monthly report — ranks, movement, work done
Choose Local SEO
Aggressive SEO
$799/month

For businesses ready to compete hard — expanding into more suburbs, outranking established competitors, or making SEO their primary growth channel.

  • Everything in Local SEO, expanded and accelerated
  • One SEO blog post per month — suburb-targeted, written for ranking
  • Quarterly 30-minute strategy call to review progress and adjust
  • Backlink outreach — 2 to 3 quality local links built each month
  • Competitor monitoring with monthly insights on their movement
  • Aggressive keyword expansion into adjacent searches
Choose Aggressive SEO

Most clients choose Professional + Local SEO — $1,495 setup, then $449/month.  Talk to me about which combination fits.

What each service actually involves

Click any service
to see exactly what I do.

You get a real website built from scratch in clean HTML and CSS — not a Squarespace or Wix template. It is faster, lighter, ranks better, and you own the code.

Most small business sites take 3–5 days depending on content. You send me the basics (what you do, your area, a few photos if you have them) and I build the rest. You review, request changes, and it goes live when you are happy. No extra charges for revisions.

Custom-coded, not a template

Built from scratch. Faster load times, better SEO performance, and no monthly platform fees ever.

Mobile-first layout

Over 70% of local searches happen on a phone. Every site is designed for mobile first, not adapted after.

Free mockup before you commit

I build your actual homepage design before any money changes hands. You see it first, change it or walk away.

SEO built in from day one

Title tags, meta descriptions, heading structure, schema markup and suburb targeting — written into the initial build.

Your Google Business Profile is the listing that shows up in the map pack when someone searches "plumber near me" or "Manly physio". If it's incomplete, unverified, or incorrectly categorised, you simply don't show up — even if your website is excellent.

Setting it up correctly involves far more than just filling in your address. I handle verification, service categories, service areas, business description, hours, photos, Q&A, and the ongoing management that keeps you competitive in the map pack long-term.

Verification handled

Google verification can be finicky. I guide you through it and handle the setup so it goes through correctly first time.

Category and service optimisation

Choosing the right primary and secondary categories has a major impact on which searches you show up for. Most businesses have this wrong.

Monthly management

Photos refreshed, Q&A section kept active, service updates added when relevant. Active profiles rank higher than dormant ones.

Review responses

Every new review gets a professional response written by me. Responding to reviews is a ranking signal and builds trust with new customers.

SEO is not something you do once. Google is constantly recrawling your site, reassessing your relevance against competitors, and watching signals like how often your business name appears across the web.

Monthly SEO work means I'm targeting new keywords, building citations in new directories, improving on-page content and tracking exactly where you rank week to week. You get a clear report each month showing your rankings, movement, and what was worked on — not just a vague "we did stuff this month".

Keyword research monthly

I find what people in your exact suburbs are actually searching for, then target those terms specifically — not guesswork.

Citation building

Your business name, address and phone number listed consistently across 30+ directories. Inconsistency here tanks rankings.

On-page improvements

As I learn what is working, I update your site's content and structure to push rankings higher. SEO is iterative.

Monthly ranking report

Plain-English breakdown of where you rank, how that's changed, and what was done. No jargon, no padding.

Honest about scope

What I don't do.

Just as important as what's included is what isn't. I'd rather be straight with you up front than have you find out the gap three months in.

If any of the below matter to your business, I can usually point you toward someone reputable. But I won't pretend to do something I don't do well.

Paid Google or Facebook ads

I do organic ranking only. If you want to run paid campaigns, you need a separate specialist. They are different disciplines.

Custom branding or logo design

I work with the branding you already have. If you need a new logo, get one done first — there are excellent freelance designers locally.

Social media content

I will post Google Business updates, but I do not run your Instagram, Facebook or TikTok. Different game entirely.

E-commerce stores

I build websites that drive leads, calls and bookings. If you need a full online store with payments and inventory, Shopify is the right tool.

Not sure which
way to go?

Free audit first. I'll tell you exactly where you stand.